Introducing The Glow Standard: A New Era of Beauty + Wellness at True Tan
At True Tan, we have always believed that confidence begins with how you feel. While our signature glow is what we’re known for, our mission has always extended beyond beauty—it’s about wellness, balance, and creating experiences that elevate both.
On Sunday, March 1st, we officially launched The Glow Standard, marking the debut of the True Tan Wellness Collective and our newest in-studio partner, Infuse Therapy.
Expanding the True Tan Experience
The Glow Standard was more than an event—it was the beginning of a new chapter. By introducing IV hydration and vitamin therapy into our studio, we are redefining what it means to glow from the inside out.
In partnership with Infuse Therapy, guests were able to learn about the benefits of IV hydration, vitamin shots, and wellness support designed to enhance energy, skin health, recovery, and overall well-being. This expansion reflects our vision of integrating beauty services with intentional wellness practices.
Event Highlights
Guests enjoyed a curated, immersive experience that included:
Complimentary mini facial demonstrations
Face tan glow previews
An introduction to Infuse IV wellness services
Vitamin shots available on-site
Exclusive event-only membership offers
Brand activations and curated gift bags from our wellness partners
Every detail was designed to feel elevated, intentional, and community-driven.
A Mindful Moment: Vibra Matcha Experience
As part of the event, we also featured a guided matcha ritual led by Vibra Matcha. This 30-minute experience focused on clean, steady energy, hands-on ceremonial matcha preparation, and the connection between nervous system support and skin health.
It was a reminder that wellness is not just about treatments—it’s about rituals, education, and creating mindful moments within busy lives.
Building a Wellness Community
The Glow Standard represents our continued commitment to creating a space where beauty and wellness coexist seamlessly. By bringing together trusted partners, innovative services, and our incredible community, we are setting a new standard for what a beauty studio can offer.
This is just the beginning.
We are so grateful to everyone who attended, supported, and helped bring this vision to life. We can’t wait to continue expanding the True Tan Wellness Collective and creating more experiences that help you look—and feel—your best.
Here’s to glowing from the inside out.